After the Global Economic Downturn Following the Covid-19 Pandemic, The Gift Industry Has Ushered in New Opportunities ——linyi Link Gift Helps Companies Connect the World with Warmth

(China, Linyi ) *June* 2025 ----with the whole world come from the shadow of Covid -19 pandemic ,the global economy face downward pressure, the consumers start more cautious. However, under this background, the gift and promotional industry shows the unique value ---- it serves not only as a carrier of emotions but also as an efficient tool for companies to quickly build customer relationships, boost product sales, and enhance brand influence. As a leading chinese exporter of gifts and promotional items, Linyi Link Gift Co., Ltd. is helping global customers “small gift” to tap into “big markets".

Post-epidemic era: Gifts and gifts become the "lubricant" for business recovery
The pandemic has altered consumer habits, but it has also made the market greater emphasis on emotional connections and brand loyalty. Research indicates that in an era of rising marketing costs, carefully crafted gifts can significantly boost customer repurchase rates (data shows that promotional activities with complimentary gifts can increase conversion rates by 20-30%). A ceramic/glass mug with brand logo or a soft toy like labubu can convey the brand values. Gifts are becoming the advocates' between businesses and consumers.

Linyi Link Gift Company is well catching this trend. Leveraging the industrial advantages of Linyi(famous city like yiwu city ), Shandong, it integrates a comprehensive supply chain that includes ceramics, glass, toys, and plastic gifts. The company offers customers high-quality, design-driven, and customizable solutions. Whether it's bulk purchases from multinational corporations or precise customized demands from small and famous brands, we can meet the diverse needs of the global market with flexible solutions.

Gifts are no longer a simple add-on, but part of the brand strategy. As shown in the figure below, we customized a 7-inch plate for the Knorr brand. Green symbolizes the environmental concept of the brand, and yellow symbolizes the passionate concept of the brandWe look forward to helping more companies reach consumers with warmth and achieve sustainable growth through innovative design and stable supply chain," said the company's general manager.